Posts Tagged ‘Licensing’
In my packet of press releases I received from LEGO today, one sheet announced a licensing agreement reached between The LEGO Group and Disney. I wish I had a copy of the press release in digital form so I can republish, or link to it if it was on their site. In any case, it breaks down to the following Disney properties:
Toy Story: Starting in 2010, LEGO will release sets based on Toy Story, Toy Story 2, and Toy Story 3 (the film is set for release in June 2010). LEGO System sets based on TS 1 and 2 will be released starting January 2010, with a May release for TS3. LEGO Duplo sets based on TS will be released in June 2010.
Cars: LEGO Duplo sets based on this property will launch in June 2010. No indication of System sets at this time.
Prince of Persia: LEGO will be releasing sets based on the film Prince of Persia: Sands of Time scheduled for release in April 2010 with a film release of June 2010. This makes me want to whip out my Gamecube and play the game all over again.