This post makes me happy to know that I'm at least not the only one. I HATE ultraviolet and it's unfortunate because I will never again buy a Warner Bros. Blu-Ray because of it. At least Fox offers both UV and Digital Copy in most instances. Now I just buy all WB movies on iTunes or maybe find them some other way;) I've complained to their customer service multiple times and it appears that the consumer's experience doesn't matter to them if it at all conflicts with their agenda to push people towards a studio controlled service where they can set the rules. Unfortunately, the movie studios saw what happened to the record labels when Apple introduced the iTunes Store and have learned to put up the road block early on. In most cases, letting Apple have the power they do over the music industry is better for consumers since Apple doesn't derive its revenue from any of this. They host/sell content in order to entice more people to purchase more hardware - their main revenue stream. iTunes operates at slightly above break-even and the only reason Apple doesn't give away such content is because people deserve to be paid for their works and they can't negotiate free. If it were up to Apple, everything on iTunes would be ridiculously cheap because all it would do for them is bring more people over to their hardware. Overall this leads to movie studios attempting to block Apple's consumer friendly model and introduce their own encrypted and convoluted method for digitally managing content which tends to overly complicate things. That, and iTunes counts digital copies as "purchases" and thus includes all the benefits including iCloud access.
Lesson of the day right there. Pay attention to which studios are doing what in order to choose the best solution.
Last edited by Avenged110
on Sat Mar 02, 2013 4:32 pm, edited 1 time in total.