by meeotch » Fri Feb 18, 2011 6:00 pm
I think this line is practically guaranteed to rake in the money, and it isn't just because there are some beautiful sets. The original Cars movie came out in 06. I worked at Target from Thanksgiving 07 to Thanksgiving 09, so that is when I really noticed this, but it still holds true here in 2011. There was a ton of Cars merchandise during the time I worked there at Target. I'm not just talking about the Hot Wheels-style toy cars, but there were things like bedsheet sets, stuffed animals, heck, we bought my son Lightening McQueen slippers 6 months ago, well before the groundswell for Cars 2 began. In a big box retailer, cash is king, and if merchandise isn't moving, it doesn't get carried anymore, so the fact that Cars stuff was still at Target in a large way 4 years after the movie is really saying something. I don't go to Target too often, but I know that the last time I was there, there wasn't anywhere near a comparable amount of merch for Toy Story 3 still there, and that movie's, what, 8 months old by this point?
"Always carefully check the source of your internet quotes" - Abraham Lincoln