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[PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

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[PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby onions » Thu Apr 02, 2009 8:55 am

The Future of LEGO® CITY Lies With the People

-Polls open for excited fans to vote on proposals for expansion of LEGO CITY in 2010-

LEGO CITY (April 2, 2009) – Architects and planners of LEGO CITY are at odds over which section of the booming metropolis should be developed next. After a Town Hall meeting was held on April 1, fraught with debate and indecision, CITY officials will open the polls to let residents solve the dilemma. The future of LEGO CITY is up for vote starting Friday, April 3 at Toysrus.com/LEGOvote.

Parks and Rec vs. D.O.T.
Sociologists and environmentalists are rallying around the LEGO CITY Parks and Recreation Board’s plans to create a new CITY SQUARE that focuses on encouraging active play, family togetherness, resident interaction and open green spaces as a means of making LEGO CITY attractive to potential residents and business owners. Details of the new City Square have not yet been released.

LEGO CITY’s Department of Transportation officials submitted two proposals for review and decision. The first, a PUBLIC TRANSPORTATION CENTER, fosters more use of public transit and reduces traffic on the roads. The second, a TRUCK STOP to provide rest and comfort for truckers, is badly needed as LEGO CITY’s industry and commerce growth rates are sending an increasing number of large trucks in and out of the CITY limits. Neither plan outlined specific details.

CITY officials believe all three of the proposals hold merit and could be implemented with great attention to detail and fun.

Call to Action
Anyone with a vested interest in the future of the LEGO CITY is encouraged to log onto Toysrus.com/LEGOvote to help select the next phase of development. From April 3 through April 24, voters will find information and instructions about casting their ballots. Once the polls are closed and a theme is selected, CITY officials and Toys“R”Us executives may foster dialogue with residents over the specifics of the winning proposal. In 2010, public opinion will reign supreme when the new set launches in August exclusively at Toys“R”Us and LEGO stores nationwide.

“Generations of children of all ages have been building cities since LEGO bricks appeared 51 years ago,” said Søren Torp Laursen, president, LEGO Systems, Inc. “To achieve our goal of incorporating more consumer insights and wishes to our LEGO products and experiences, we’re once again partnering with Toys“R”Us to collect public opinion and comments to pick a theme that will help inspire kids around the world as they continue the city building tradition.”

Power to the People
This is the second consecutive year that LEGO fans have been asked to help choose a theme for an exclusive set in partnership with Toys“R”Us. In 2008, fans chose the LEGO Star Wars™ The Home One™ Mon Calamari Star Cruiser™ set, which will be released later this year to mark the 10th Anniversary of LEGO Star Wars.

# # #

The LEGO Group is a privately held, family-owned company, based in Billund, Denmark. It was founded in 1932 and today the group is one of the world's leading manufacturers of play materials for children. The company is committed to the development of children's creative and imaginative abilities through its products, which can be purchased in more than 130 countries. Visit http://www.LEGO.com
LEGO and the LEGO logo are trademarks of the LEGO Group. © 2009 The LEGO Group.
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Draykov » Thu Apr 02, 2009 4:03 pm

So far, fan input has been a great thing for LEGO sets. A truck stop though? What in the name of Jerry Reed?
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby infallible » Thu Apr 02, 2009 10:13 pm

I don't know, Dray. I think a truck stop might be kind of cool. A nifty little diner and some gas pumps? Could be a neat little set. Maybe even a new mold for the cheese logs. Heh. I'm generally somewhat tepid towards city sets, but I maintain an open mind and look forward to seeing what LEGO comes up with. Home I turned out nice, right?
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Classicsmiley » Fri Apr 03, 2009 9:31 am

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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Draykov » Fri Apr 03, 2009 12:25 pm

Thanks for the heads-up, Smiley (you too, Ace, by the way). This was actually a tough choice for me. The artwork on the voting page gives you a basic idea of what they are going for...City Square implies "Town Plan Redux" which might be cool if it were different enough. There might be a cool set in a Truck Stop set. Ultimately, though, I voted for Public Transportation Center for purely selfish reasons. I missed out on the Metroliner both times. :)
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Athos » Fri Apr 03, 2009 2:34 pm

I like option one. I like houses to vehicles any day.

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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Flynn » Fri Apr 03, 2009 2:46 pm

Transportation center FTW. Monorail peices are just way too expensive on Bricklink.
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby bigospedros » Sat Apr 04, 2009 8:45 am

i haven't bought a City set since I was about 12 but I was so gutted when I couldn't the get the monorail when it came out, so it was a CLEAR winner here!

I just hope that the final set will actually include the monorail part :S
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Green Brick Giant » Sat Apr 04, 2009 11:56 am

I want a park, but they are sound really cool.
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby bigospedros » Sat Apr 04, 2009 12:05 pm

Green Brick Giant wrote:I want a park, but they are sound really cool.


you want a park!? here ya go ...

Image

;)
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Servant Saber » Wed Apr 08, 2009 2:50 pm

Public Transit...Monorail for the win, assuming they make one.
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Daz Hoo » Thu Apr 09, 2009 12:39 pm

I went for the Monorail too. With the new Power Functions features, adding a monorail set to the LEGO catalog just makes sense IMHO. And you know that with all those Space and train fans out there, a set featuring a monorail will sell really well.
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby thepatient » Thu Apr 09, 2009 2:35 pm

Public Transportation
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Duckman » Thu Apr 09, 2009 10:10 pm

I bucked the trend.... I'm just too eager to see what cute little ideas Lego come up with for a Park concept, maybe a beer garden too XD mmmmmm beer. Somehow though, I think I'm going to have to MOC that one up myself.
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Draykov » Wed May 12, 2010 1:24 pm

Looks like the end result of this poll has been revealed: 8404 Public Transport. Found the image over at Eurobricks.

Image
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby ThinkingImpaired » Wed May 12, 2010 1:27 pm

Is there track for the light rail or is it just on wheels? Not seeing track but it sort of seems pointless just to put it on wheels.
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby Solo » Wed May 12, 2010 2:07 pm

If by "pointless" you mean "functionally necessary" then I completely agree.
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby banthafodder » Wed May 12, 2010 2:12 pm

I guess the red light district didn't get green lighted. XD
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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby theJudeAbides » Wed May 12, 2010 4:36 pm

Dang it, I somehow missed this, and as a result the most obviously awesome idea (Parks and Recreation) was not chosen. I mean seriously people, how could you not want figs based off of Amy Poehler, Nick Offerman, Rashida Jones, and Aziz Ansari? Also, turning a failed construction project that now sits as a hazardous gravel pit into a fun and playful park, all while engaging in the local political system needed to get things rolling? I submit that a funner time is not possible.

Seriously, what is friggen wrong with you people?!?

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Re: [PRESS RELEASE] Help choose one of the 2010 LEGO CITY Sets!

Postby ThinkingImpaired » Wed May 12, 2010 5:16 pm

Solo wrote:If by "pointless" you mean "functionally necessary" then I completely agree.


Obviously if wheels constituted functionally necessary for light rail, then it wouldn't be light rail now would it? ;)
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