Blacknight wrote:Lego needs to realize that no licensed property will ever equal Star Wars so the road to $$$ does not lie in simply applying licenses to every one of your product lines. This saps them of the charm and creativity that Lego is so celebrated for. I fear this Disney-fying of the Lego product line will turn Lego into Hasbro. Can we blame the success of Star Wars for the death of so many original themes?
I think a lot of people are overexaggerating the influence of the liscensed themes on the rest of the themes. Currently, there are about 9 or 10 original themes, and about 3 liscensed themes. Yes, there have been a lot of liscensed themes in the past, but the ratio has almost always been noticably prevalent in the original themes. I think the only reason liscensed themes are more noticable is because of how long a few of them last. Some original themes (Like Pirates and Mars Mission, for example) will only last a year at a time, but some liscensed themes like Star Wars will last much longer than that. Still, there have consitently been more original themes than liscensed. True, we have less constants like there used to be (Space, Pirates, Castle, Town, etc...), but there's still more original themes.